Stop Stressing About Posting. Start Filling Classes.

Tailored social media & marketing strategies designed to engage audiences and grow dance studios.

You Didn't Open a Studio to Sit Behind a Desk.

Running a studio requires passion, energy, and presence. But right now, you’re likely buried in admin, worrying about the algorithm, and stressing over what to post next.

 

You know you need to be online to fill your classes, but inconsistent posting and low engagement are costing you students. It’s time to hand over the “desk work” to someone who understands the dance world from the inside out.

Hi, I'm Ruann.

Your New Secret Weapon for Studio Growth.

I am a Business & Marketing Strategist with over a decade of expertise specifically in dance studio growth. As the founder of The Dance Desk, the Student Attraction Academy, and The Dance Studio Owners Network, I don’t just “do social media” – I build communities.

 

My Mission:

 

To deliver exceptional social media and Google Business services that boost retention, fill classes, and give you your freedom back.

The Result?

You get to focus on your dancers, while I ensure your studio looks thriving, professional, and welcoming online.

Headshot of Ruann Weidemann, founder of The Dance Desk, specializing in social media management for dance studios
Headshot of Ruann Weidemann, founder of The Dance Desk, specializing in social media management for dance studios

From "Chaotic" to "Curated"

Before: Inconsistent posting, blurry photos, no brand identity, and crickets in the comments section.

 

After: A cohesive, branded feed that tells a story, highlights your students, and compels parents to enroll.

Real Numbers. Real Growth.

We don’t just make things look pretty. We drive enrollment. 

Here is what happened in just 30 days for our clients:

The "Dance Desk" Difference

This is what happens when you switch from “posting when you have time” to a strategic, data-driven content plan.

We turn your social media into a student attraction machine.

Bar graph titled 'Views' showing a flat line of low engagement followed by a dramatic upward spike to 263.1K views, marked with the caption 'The Date The Dance Desk Took Over'.

Content That Connects

Your studio has stories waiting to be told.

We capture the “Unscripted Moments,” celebrate the “Student Spotlights,” and promote your classes without feeling salesy.

Tap the arrows to see examples of our work!

Your Roadmap to a Full Studio

Seven-step roadmap for dance studio marketing services: 1. Discovery Call, 2. Package Selection, 3. Scheduling, 4. Content Creation, 5. Monthly Strategy Call, 6. Ongoing Communication, 7. Monthly Analytics Report.

Simple, Transparent Pricing

STANDARD

Social Media Management

1

$327 / Month

PREMIUM

Social Media Management

2

$447 / Month

Note: Studio provides in-house photos & videos.

We handle the strategy, captions, design, and scheduling.

Frequently Asked Questions

As a studio owner, your time is precious. We know you’re stretched thin, juggling classes, students, and endless tasks. That’s why we handle the vast majority of your social media, freeing you from endless desk work. This gives you back precious hours each week that you can dedicate to your students, your family, your business, or simply yourself.

The Dance Desk helps dance studio owners like you manage and elevate your social media presence. We handle the content creation, scheduling, and strategy. While studio owners are responsible for providing the images and videos, The Dance Desk does all the rest. This frees you from endless online tasks, so you can focus on teaching and running your studio.

While results can vary, we focus on real growth through strategic posting. Some studios have seen their reach double in just 30 days, leading to increased interest and student enrollments. Additionally, some studios have experienced a 100% increase in website visits through Google Business. Our goal is to consistently improve your online presence and bring you tangible results.

Absolutely! While we manage the workload, you maintain full control over what gets posted. During our strategy call, we brainstorm and decide what post types to use and plan accordingly. We work collaboratively to ensure all content aligns with your studio’s brand and voice, and nothing goes live without your approval.

We primarily manage content for Facebook, Instagram, and Google Business Profile, as these are key platforms for reaching your target audience and attracting new students.

We spend time getting to know your studio and the content you prefer. We then use that knowledge to create custom-designed posts and engaging captions tailored specifically for your brand. This includes a monthly social media calendar, ensuring diverse and relevant content that resonates with your audience and attracts new students, all based on what we know works for dance studios. We’ll decide during strategy sessions what specific post types to use, but authentic images and videos of classes tend to work best.

Definitely! We specialize in transforming online presences. Our services include a Social Media Audit & Optimization and a Custom Brand Board to ensure your studio looks professional, attractive, and more engaging than any other in your area.

Our Standard package offers 16 posts per month, along with a monthly strategy session, custom content, social media audit, brand board, and analytics. The Premium package includes more frequent posting (26 posts/month), a longer strategy session, plus Google Business Audit & Optimization, and an optional SEO blog post each month.

It’s a comprehensive service! We don’t just post; we strategize for real growth. Both our packages include a dedicated monthly strategy session to review performance, discuss upcoming needs, and plan for optimal results. We also provide detailed monthly analytics reports to keep you informed of your progress.

We start with an initial one-month period. If you enjoy working with us and see the value, we would be happy to continue our partnership on an ongoing basis.

We understand that you’re busy, and our process is designed to work flawlessly remotely. All our communication, strategy sessions, and content approvals happen conveniently online. This allows us to serve studios effectively regardless of location, ensuring a smooth and efficient partnership without the need for in-person meetings.

Yes, our Premium package includes a Google Business Audit & Optimization to help ensure your studio is easily found by local families searching for dance classes online. Premium packages also include Google Business posts.

Ready to Grow Your Studio?

Let’s get those classes filled.

What Our Clients Say

Our clients appreciate our work - here’s some feedback!